

Business Development Representative (BDR)
Job Description
🧡 Coverflex
Work changed. Pay didn’t.
Coverflex exists to make compensation work for everyone.
Pay is still rigid, fragmented, and hard to feel.
We turn compensation into choice — one platform, one card, one app — for benefits, meal allowance, insurance and more.
Our platform is simple for HR and meaningful for employees.
We provide choice, smarter compensation tools and empowerment.
⚙️ TL;DR (The Essentials)
Role: Business Development Representative (BDR)
Seniority Level: Junior
Type: Individual Contributor
Languages: Portuguese (main) / English (fluent – internal language)
Main Tools: HubSpot, LinkedIn Sales Navigator, Notion, Slack
Location: Remote (Portugal)
Compensation:
- Base Salary: €20,000 – €26,000
- Bonus / Commissions: Uncapped
- Equity: Yes – Stock Options under our Equity Incentive Plan
- Benefits: you can check them below (at the end of the page)
- Contract Type: Fixed Term - 6 months
💥 Your Impact
Your role will play a major role in our success because you’ll be responsible for enriching, engaging, and qualifying potential customers, acting as the first point of contact for many prospects and helping build a strong sales pipeline for the Account Executive team.
This is an ideal role for someone who is curious, resilient, and motivated by learning sales in a high-growth environment.
You’ll know you’re successful when, after 90 days, you’ve…
- Built a strong outbound rhythm with consistent, high-quality activity
- Booked qualified meetings for AEs
- Become autonomous in prospecting, CRM hygiene, and handover
How we’ll measure success:
- Main KPI 1: Meetings booked
- Main KPI 2: No-show / Not qualified rate
- Main KPI 3: Conversion to WON rate
⚡ Reality Check - What Makes This Role Hard
Let’s be real - here’s what makes this role challenging:
- High volume of outreach with frequent rejection
- A strong focus on phone-based prospecting (cold calls are key)
- You need resilience, consistency, and energy — even on hard days
This role is not about comfort — it’s about growth, grit, and momentum.
👤 You
Must-haves (evidence, not years)
- Comfortable making a high volume of cold calls daily
- Able to conduct exploratory lead research and turn leads into opportunities
- Not afraid of hearing “no” and sees it as part of the process
- Data-driven and interested in scalable marketing processes
- Comfortable working cross-functionally and beyond a narrow scope
- Iterative and curious mindset
- Go-getter and self-driven attitude
- Outcome-focused approach: good enough over perfect
- Fluent in English and Portuguese
Nice-to-have
- Experience targeting HR or Finance ICPs
- Previous customer-facing roles (BDR/SDR, Support)
- Solid CRM usage habits (HubSpot experience is a plus)
🧬 Your DNA
- Proactive and energetic
- Curious
- Resilient
- Motivated by learning
- Persistent
- Outcome-driven
You’ll probably find this frustrating if…
- You struggle with rejection
- You lack resilience or ambition
👥 Manager & Team
Meet Your Manager
Hiring Manager: Pedro Gouveia - Head of Sales - SMB
Location: Portugal
LinkedIn Profile: https://www.linkedin.com/in/pedro-gouveia-98b837156/
Profile Snapshot:
- Energy: Energetic and driven
- Communication: Clear, collaborative, data-grounded
- Feedback Style: Focused on execution, facts, and outcomes
How to work with me - in the Manager's own words:
“I believe in execution over theory. I value collaboration, trust people, and expect ideas to be grounded in facts and data. I move fast, focus on outcomes, and look for ownership and momentum.”
Your Team
You’ll work day-to-day with:
- Rodrigo Carvalho, BDR, https://www.linkedin.com/in/rodrigo-carvalho-1a40ab277/
- Tomás Doro, BDR, https://www.linkedin.com/in/tom%C3%A1s-doro-3174b1205/
- Raquel Fernandes, BDR, https://www.linkedin.com/in/raquelarfernandes/
- José Mendes, BDR, https://www.linkedin.com/in/jose-pedromendes/
- Mariana Reis de Castro, BDR, https://www.linkedin.com/in/mariana-reis88/
- Luís Silva, BDR, https://www.linkedin.com/in/luis-p-b-silva/
- Carolina Taveira, BDR, https://www.linkedin.com/in/carolinafstaveira/
- Bárbara Teixeira, BDR, https://www.linkedin.com/in/b%C3%A1rbaragteixeira/
Key Stakeholders:
- Account Executive Team
- Account Manager Team
Team Rituals:
- Weekly BDR Meeting
- Ongoing 1:1s focused on activity, follow-up, and improvement
💜 Access & Belonging (Equal Opportunity)
We hire for impact and potential, not pedigree.
We welcome applications from people with non-linear careers, career breaks, caregiving gaps, and those changing fields.
No discrimination on the basis of age, disability, gender identity/expression, marital or family status, pregnancy, neurodivergence, race/ethnicity, religion/belief, gender, sexual orientation, or any other protected ground.
Assessment fairness:
We anchor on evidence of outcomes (what you shipped, moved, or influenced).
We actively de-bias by using structured rubrics, multiple assessors, and blind screening most of the time (we won’t know your name, gender, or personal info until the interview stage).
📬 Application Clarity
No cover letter required.
Apply with your LinkedIn or upload your CV.
You may be asked a few short, relevant questions.
Total candidate time investment: ~1.30–2 hours end-to-end.
🧩 Hiring Stages (What to Expect, Why & How Long)
1. CV / LinkedIn Screen — Signal check vs must-haves
• Done by People + Hiring Manager.
• You’ll hear from us within 7 business days.
2. Role-Fit Questionnaire (async)
Purpose: capture signals your CV can’t (languages, tools, scenario judgement) and calibrate seniority.
Format: short video.
Accessibility: prefer a call? Tell us - we’ll swap for a short chat.
3. Quick Interview (Intro Call) - Mutual fit & context • 30 min
With People. Covers role scope, salary, location, and timeline.
4. Hiring Manager Interview - Deep dive into your work • 30 min
Structured around outcomes, decisions, and collaboration.
5. Team Chat - Meet the GM Portugal + Q&A • 45 min
You’ll get actionable feedback either way.
Optional: References (2–3 people who’ve seen your recent work) - async.
🤖 AI & Hiring Tools Transparency
We use a few tools to reduce bias and improve documentation, not to make hiring decisions.
- Teamtailor anonymisation: profiles are reviewed without relying on names/personal identifiers.
- Meeting recorder (e.g., Talka.ai): may be used to capture interviews so we can focus on the conversation.
- ChatGPT: may be used to turn interview notes/transcripts into clear, structured summaries.
Important: every application is reviewed by a human, and no decision or rejection is made by AI. If recording is used, we’ll be transparent and (where required) ask for consent.
⏱️ Speed & Communication
- Decision: within 4 weeks of your application.
- Updates: weekly if the process runs longer.
- Scheduling: interviews between 10:00–16:00 CET (flexible across Europe).
- Feedback: from the Case stage onwards, you’ll always receive written or verbal feedback - what went well, and what to strengthen next time.
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